Search Results - James M. Saker

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    The benefits of using reduced item variable scales in marketing segmentation

    The benefits of using reduced item variable scales in marketing segmentation by Paul Taylor-West, James M. Saker, Donna Champion

    Published 2012
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    Factors influencing the market for branded mass customized buildings

    Factors influencing the market for branded mass customized buildings by Nigel Davison, Chris Goodier, Alistair Gibb, Simon Austin, James M. Saker, C. Gregory

    Published 2006
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