Search Results - Altobelli, Claudia Fantapié

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  1. 1
    Exploring Trust in Media Brands Today: Definition, Dimensions and Cross-national Differences

    Exploring Trust in Media Brands Today: Definition, Dimensions and Cross-national Differences by Heim, Steffen, Chan-Olmsted, Sylvia, Fantapié Altobelli, Claudia, Fretschner, Michael, Wolter, Lisa-Charlotte

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  2. 2
    Towards the measurement of consumer trust in media brands—scale development and validation

    Towards the measurement of consumer trust in media brands—scale development and validation by Heim, Steffen, Chan-Olmsted, Sylvia, Fantapié Altobelli, Claudia, Fretschner, Michael, Wolter, Lisa-Charlotte

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  3. 3
    A Critical Comparison of Selected Implicit Measurement Methods

    A Critical Comparison of Selected Implicit Measurement Methods by Znanewitz, Judith, Braun, Lisa, Hensel, David, Altobelli, Claudia Fantapié, Hattke, Fabian

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  4. 4
    Virtual advertising in sports events: does it really work?

    Virtual advertising in sports events: does it really work? by Sander, Matthias, Altobelli, Claudia Fantapie

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  5. 5
    Marktforschung

    Marktforschung by Henze, Arno, Altobelli, Claudia Fantapié

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  6. 6
    Internet-Branding: Integration des Online-Marketing in den Kommunikationsmix von Unternehmen der «Old Economy

    Internet-Branding: Integration des Online-Marketing in den Kommunikationsmix von Unternehmen der «Old Economy by Altobelli, Claudia Fantapié

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  7. 7
    Marktforschung. Grundlage für Marketing und Marktpolitik. (UTB für Wissenschaft Nr. 1792)

    Marktforschung. Grundlage für Marketing und Marktpolitik. (UTB für Wissenschaft Nr. 1792) by Altobelli, Claudia Fantapié

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  8. 8
    Print contra online? Verlage im Internetzeitalter

    Print contra online? Verlage im Internetzeitalter by Altobelli, Claudia Fantapié, Hoffmann, Claus

    Published in Publizistik
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