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Search Results - Chatzipanagiotou, Kalliopi C
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Internal-market orientation: a misconceived aspect of marketing theory
by
Gounaris, Spiros
,
Vassilikopoulou, Aikaterini
,
Chatzipanagiotou, Kalliopi C
Published in
European journal of marketing
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Store image attributes and customer satisfaction across different customer profiles within the supermarket sector in Greece
by
Theodoridis, Prokopis K
,
Chatzipanagiotou, Kalliopi C
Published in
European journal of marketing
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A suggested typology of Greek upscale hotels based on their MrkIS: Implications for hotels' overall effectiveness
by
Chatzipanagiotou, Kalliopi C.
,
Coritos, Christos D.
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European journal of marketing
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A suggested typology of Greek upscale hotels based on their MrkIS
by
Chatzipanagiotou, Kalliopi C
,
Coritos, Christos D
Published in
European journal of marketing
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Measuring the effectiveness of marketing information systems: An empirically validated instrument
by
Gounaris, Spiros P
,
Panigyrakis, George G
,
Chatzipanagiotou, Kalliopi C
Published in
Marketing intelligence & planning
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Measuring the effectiveness of marketing information systems
by
Gounaris, Spiros P
,
Panigyrakis, George G
,
Chatzipanagiotou, Kalliopi C
Published in
Marketing intelligence & planning
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Internalmarket orientation a misconceived aspect of marketing theory
by
Gounaris, Spiros
,
Vassilikopoulou, Aikaterini
,
Chatzipanagiotou, Kalliopi C.
Published in
European journal of marketing
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An empirical investigation of the relationship between market orientation and MrkIS effectiveness in upscale hotels in Greece
by
Chatzipanagiotou, Kalliopi C
,
Vassilikopoulou, Aikaterini
,
Siomkos, George J
Published in
Journal of targeting, measurement and analysis for marketing
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