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Social networks and customer loyalty: review of loyalty keys and main social networks publications’ characteristics
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Dávila Espuela, Nélida
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Reina Paz, Maria Dolores
,
Sevilla Sevilla, Claudia
Published in
Frontiers in psychology
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The usage time of social media as a predictor of customer loyalty
by
Dávila Espuela, Nélida
,
Reina Paz, Maria Dolores
,
Erro-Garcés, Amaya
Published in
Current psychology (New Brunswick, N.J.)
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