Separate and joint effects of medium type on consumer responses: a comparison of television, print, and the Internet by Dijkstra, Majorie, Buijtels, Heidi E.J.J.M., van Raaij, W.Fred

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Stimulating Strategically Aligned Behaviour Among Employees by Van Riel, Cees B. M., Berens, Guido, Dijkstra, Majorie

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Marketing communications and consumer behavior by Levy, Sidney J, Peterson, Robert A, Moorthy, Sridhar, Hawkins, Scott A, Cotte, June, Coulter, Robin A, Moore, Melissa, Alpert, Mark I, Alpert, Judy I, Maltz, Elliot N, Dijkstra, Majorie, Buijtels, Heidi E.J.J.M., Raaij, W. Fred van, tin, David R, Dholakia, Ruby Roy

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Is it possible to over-communicate during a corporate crisis? No, so long as the information you disclose is relevant, considered and concise. You can never overprotect your compan... by Dijkstra, Majorie

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The Babel of business: do we over-communicate? by Cairncross, Frances, Rouyer, Eliane, Ocaña, Fernando, Dijkstra, Majorie

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