Search Results - Gallarza Granizo, Martina G

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  1. 1
    Measuring Socio-Demographic Differences in Volunteers with a Value-Based Index: Illustration in a Mega Event

    Measuring Socio-Demographic Differences in Volunteers with a Value-Based Index: Illustration in a Mega Event by Gardó, Teresa Fayos, Granizo, Martina G. Gallarza, Moreno, Francisco Arteaga, Imizcoz, Elena Floristán

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  2. 2
    Emotional and Altruistic Values as Drivers for a Loyalty-Based Segmentation in Retailing: An Approach to Postrecession Spanish Apparel Consumers

    Emotional and Altruistic Values as Drivers for a Loyalty-Based Segmentation in Retailing: An Approach to Postrecession Spanish Apparel Consumers by Gallarza-Granizo, Martina G., Gil-Saura, Irene, Ruiz-Molina, María-Eugenia

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  3. 3
    Customer value in Quick-Service Restaurants: A cross-cultural study

    Customer value in Quick-Service Restaurants: A cross-cultural study by Gallarza-Granizo, Martina G., Ruiz-Molina, María-Eugenia, Schlosser, Christopher

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  4. 4
    Aplicabilidad del Service-Dominant Logic al ámbito sanitario: caracterizando el servicio para la co-creación de valor

    Aplicabilidad del Service-Dominant Logic al ámbito sanitario: caracterizando el servicio para la co-creación de valor by Calero-Gimeno, Remedios, Gallarza-Granizo, Martina G

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  5. 5
    Segmentation and Patient Loyalty: A Cluster Analysis of the Health Service Departments in the Valencian Community/Segmentacion y comportamiento de lealtad de los pacientes: un analisis cluster en los departamentos de salud de la Comunidad Valenciana/Segmentacao e comportamento de lealdade dos pacientes: uma analise cluster nos departamentos de saude da Comunidade Valenciana

    Segmentation and Patient Loyalty: A Cluster Analysis of the Health Service Departments in the Valencian Community/Segmentacion y comportamiento de lealtad de los pacientes: un anal... by Gimeno, Remedios Calero, Pena, Sergio Gadea, Granizo, Martina G. Gallarza

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  6. 6
    Aplicabilidad del Service-Dominant Logic al ámbito sanitario: caracterizando el servicio para la co-creación de valor

    Aplicabilidad del Service-Dominant Logic al ámbito sanitario: caracterizando el servicio para la co-creación de valor by Calero Gimeno, Remedios, Gallarza-Granizo, Martina G.

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  7. 7
    Applicability of Service-Dominant Logic to the health sector: characterizing the service for the co-creation of value/Aplicabilidad del Service-Dominant Logic al ambito sanitario: caracterizando el servicio para la co-creacion de valor/Aplicabilidade do Service-Dominant Logic no ambito sanitario: a caracterizar o servico para a co-criacao de valor

    Applicability of Service-Dominant Logic to the health sector: characterizing the service for the co-creation of value/Aplicabilidad del Service-Dominant Logic al ambito sanitario:... by Calero-Gimeno, Remedios, Gallarza-Granizo, Martina G

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  8. 8
    Segmentation and Patient Loyalty: A Cluster Analysis of the Health Service Departments in the Valencian Community/Segmentacion y comportamiento de lealtad de los pacientes: un analisis cluster en los departamentos de salud de la Comunidad Valenciana/Segmentacao e comportamento de lealdade dos pacientes: uma analise cluster nos departamentos de saude da Comunidade Valenciana

    Segmentation and Patient Loyalty: A Cluster Analysis of the Health Service Departments in the Valencian Community/Segmentacion y comportamiento de lealtad de los pacientes: un anal... by Gimeno, Remedios Calero, Granizo, Martina G. Gallarza, Pena, Sergio Gadea

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  9. 9
    Applicability of Service-Dominant Logic to the health sector: characterizing the service for the co-creation of value

    Applicability of Service-Dominant Logic to the health sector: characterizing the service for the co-creation of value by Calero-Gimeno, Remedios, Gallarza-Granizo, Martina G

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  10. 10
    Measuring socio-demographic differences in volunteers with a value-based index: illustration in a mega event

    Measuring socio-demographic differences in volunteers with a value-based index: illustration in a mega event by Fayos Gardó, Teresa, Gallarza Granizo, Martina G, Arteaga Moreno, Francisco, Floristán Imizcoz, Elena

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  11. 11
    Valor, satisfacción y lealtad en el voluntariado. Aplicación a un megaevento religioso

    Valor, satisfacción y lealtad en el voluntariado. Aplicación a un megaevento religioso by Floristán Imízcoz, Elena, Servera-Francés, David, Arteaga Moreno, Francisco, Fayos Gardó, Teresa, Gallarza Granizo, Martina G.

    Published in ESIC Market
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  12. 12
    Value, satisfaction and loyalty in volunteerism. Application to a religious megaevent

    Value, satisfaction and loyalty in volunteerism. Application to a religious megaevent by Imizcoz, Elena Floristan, Servera-Frances, David, Moreno, Francisco Arteaga, Gardo, Teresa Fayos, Granizo, Martina G. Gallarza

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  13. 13
    The value trade-off in Higher Education service: a qualitative intercultural approach to students’ perceptions

    The value trade-off in Higher Education service: a qualitative intercultural approach to students’ perceptions by Li, Danni, Gallarza, Martina G., Fayos Gardó, Teresa

    Published in Intangible capital
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  14. 14
    Segmentando clientes a partir del valor del servicio. Una aproximación en el contexto de la relación entre empresas

    Segmentando clientes a partir del valor del servicio. Una aproximación en el contexto de la relación entre empresas by Gil saura, I., Berenguer contrí, G., González-Gallarza, M., Fuentes blasco, M.ª

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