Search Results - Garcia-Agreda, Sergio

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    Effectiveness of digital marketing and its value in new ventures

    Effectiveness of digital marketing and its value in new ventures by Tarazona-Montoya, Raul, Devece, Carlos, Llopis-Albert, Carlos, García-Agreda, Sergio

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    To trust or not to trust? An assessment of trust in AI-based systems: Concerns, ethics and contexts

    To trust or not to trust? An assessment of trust in AI-based systems: Concerns, ethics and contexts by Omrani, Nessrine, Rivieccio, Giorgia, Fiore, Ugo, Schiavone, Francesco, Agreda, Sergio Garcia

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    The Value of Trust for Travel Agencies in Achieving Customers' Attitudinal Loyalty

    The Value of Trust for Travel Agencies in Achieving Customers' Attitudinal Loyalty by Devece, Carlos, Garcia-Agreda, Sergio, Ribeiro-Navarrete, Belén

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    Attitudinal loyalty and trust in entrepreneurship: building new relationships

    Attitudinal loyalty and trust in entrepreneurship: building new relationships by Prause, Gunnar, Mendez, Marcelo Mendez, Garcia-Agreda, Sergio

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    Entrepreneurial intervention in electronic markets: the influence of customer participation

    Entrepreneurial intervention in electronic markets: the influence of customer participation by Merigó, José M., Rocha, Cimar, Garcia-Agreda, Sergio

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