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Disrupting marketing realities: A research agenda for investigating the psychological mechanisms of next‐generation experiences with reality‐enhancing technologies
by
Hilken, Tim
,
Keeling, Debbie I.
,
Chylinski, Mathew
,
Ruyter, Ko
,
Golf Papez, Maja
,
Heller, Jonas
,
Mahr, Dominik
,
Alimamy, Saifeddin
Published in
Psychology & marketing
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A typology of user misbehaviours in the sharing economy context
by
Golf-Papez, Maja
,
Culiberg, Barbara
Published in
European journal of marketing
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Feeding the Trolling: Understanding and Mitigating Online Trolling Behavior as an Unintended Consequence
by
Golf-Papez, Maja
,
Veer, Ekant
Published in
Journal of interactive marketing
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The cultural underpinnings of platformization: How social movement organizations helped form the category of the sharing economy
by
Bajde, Domen
,
Golf-Papez, Maja
,
Culiberg, Barbara
Published in
Marketing theory
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The multiple logics of market-based governance: How the sharing economy platform Airbnb governs user conduct
by
Bajde, Domen
,
Golf-Papez, Maja
,
Kolar, Tomaž
,
Culiberg, Barbara
Published in
Marketing theory
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Don't feed the trolling: rethinking how online trolling is being defined and combated
by
Golf-Papez, Maja
,
Veer, Ekant
Published in
Journal of marketing management
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Embracing falsity through the metaverse: The case of synthetic customer experiences
by
Golf-Papez, Maja
,
Heller, Jonas
,
Hilken, Tim
,
Chylinski, Mathew
,
de Ruyter, Ko
,
Keeling, Debbie I.
,
Mahr, Dominik
Published in
Business horizons
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Physically freeing: breaking taboos through online displays of the sexual self
by
Veer, Ekant
,
Golf-Papez, Maja
Published in
Journal of marketing management
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What Makes Consumer–Brand Relationships Bad? Enlightening Relational Negativity
by
Golf-Papez, Maja
,
Beverland, Michael
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Conference Proceeding
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Algorithms Just Want Attention: Consumers' Resistance through Digital Detoxing
by
Humayun, Mariam
,
von Richthofen, Georg
,
Golf-Papez, Maja
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Opening the Black Boxes of Consumer Misbehaviors: Insights from Studying Online Trolling
by
Golf-Papez, Maja
,
Veer, Ekant
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