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Measurement invariance across gender for the CSR as a promotional tool for halal certified companies in Malaysia
by
Jaiyeoba, Haruna Babatunde
,
Abdullah, Moha Asri
,
Hossain, Shahoriyer
Published in
Journal of Islamic marketing
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Corporate social responsibility as an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19
by
Jaiyeoba, Haruna Babatunde
,
Hossain, Shahoriyer
,
Mohd Salleh, Hamzah
,
Elgharbawy, Amal A.M.
Published in
Journal of Islamic marketing
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Journal Of Islamic Marketing
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Subjects
Brand Loyalty
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Business
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Business & Economics
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Csr
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Halal Certified Companies
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Marketing
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Social Responsibility
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Social Sciences
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Society
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Best Practice
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Brand Equity
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Brand Image
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Coronaviruses
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Corporate Social Responsibility
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Covid-19
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Discriminant Analysis
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Donations
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Employees
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Females
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Gender
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