Search Results - Johar, J.S

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  1. 1
    Effect of self-congruity with sponsorship on brand loyalty

    Effect of self-congruity with sponsorship on brand loyalty by Sirgy, M. Joseph, Lee, Dong-Jin, Johar, J.S., Tidwell, John

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  2. 2
    Developing a measure to capture marketing faculty's perceptions of unethical behavior

    Developing a measure to capture marketing faculty's perceptions of unethical behavior by Gao, Tao (Tony), Sirgy, M. Joseph, Johar, J.S.

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  3. 3
    An Extension and Further Validation of a Community-based Consumer Well-being Measure

    An Extension and Further Validation of a Community-based Consumer Well-being Measure by Sirgy, M. Joseph, Lee, Dong-Jin, Grzeskowiak, Stephan, Chebat, Jean-Charles, Johar, J.S., Hermann, Andreas, Hassan, Salah, Hegazy, Ibrahim, Ekici, Ahmet, Webb, Dave, Chenting Su, Montana, Jordi

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  4. 4
    Value-Expressive versus Utilitarian Advertising Appeals: When and Why to Use Which Appeal

    Value-Expressive versus Utilitarian Advertising Appeals: When and Why to Use Which Appeal by Johar, J. S., Sirgy, M. Joseph

    Published in Journal of advertising
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  5. 5
    On Improving the Effectiveness of Test Marketing Decisions

    On Improving the Effectiveness of Test Marketing Decisions by Segal, Madhav N, Johar, J.S

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  6. 6
    Advertising practices for selfimage projective products in the New Europe a print advertising content analysis

    Advertising practices for selfimage projective products in the New Europe a print advertising content analysis by Seitz, Victoria A., Johar, J.S.

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  7. 7
    Advertising practices for self-image projective products in the New Europe: a print advertising content analysis

    Advertising practices for self-image projective products in the New Europe: a print advertising content analysis by Seitz, Victoria A., Johar, J.S.

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  8. 8
    2016 ESC Guidelines for the diagnosis and treatment of acute and chronic heart failure

    2016 ESC Guidelines for the diagnosis and treatment of acute and chronic heart failure by Ponikowski, Piotr, Voors, Adriaan A., Anker, Stefan D., Bueno, Hector, Cleland, John G. F., Coats, Andrew J. S., Falk, Volkmar, Gonzalez-Juanatey, José Ramon, Harjola, Veli-Pekka, Jankowska, Ewa A., Jessup, Mariell, Linde, Cecilia, Nihoyannopoulos, Petros, Parissis, John T., Pieske, Burkert, Riley, Jillian P., Rosano, Giuseppe M. C., Ruilope, Luis M., Ruschitzka, Frank, Rutten, Frans H., van der Meer, Peter

    Published in European heart journal
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