Search Results - LAZER, WILLIAM

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  1. 1
    William Lazer: reflections on my career

    William Lazer: reflections on my career by Lazer, William

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  2. 2
    William Lazer: reflections on my American Marketing Association presidency

    William Lazer: reflections on my American Marketing Association presidency by Lazer, William

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  3. 3
    A tribute to Professor Roger A. Layton

    A tribute to Professor Roger A. Layton by Lazer, William

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  4. 4
    Marketing's Changing Social Relationships: A Retrospective

    Marketing's Changing Social Relationships: A Retrospective by Lazer, William

    Published in Social business
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  5. 5
    Marketing’s identity crisis: insights from the history of marketing thought

    Marketing’s identity crisis: insights from the history of marketing thought by El-Ansary, Adel, Shaw, Eric H., Lazer, William

    Published in AMS review
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  6. 6
    Reflections on Stan Hollander: the early MSU years and CHARM

    Reflections on Stan Hollander: the early MSU years and CHARM by Lazer, William

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  7. 7
    Can an Ethical Situation Be "Not a Question of Ethics"?

    Can an Ethical Situation Be "Not a Question of Ethics"? by Beck, Jeffrey A., Lazer, William, Schmidgall, Raymond

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  8. 8
    Reflections on the American Marketing Association Doctoral Consortium

    Reflections on the American Marketing Association Doctoral Consortium by Lazer, William, Bennett, Peter D

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  9. 9
    Hotel Marketing Managers' Responses to Ethical Dilemmas

    Hotel Marketing Managers' Responses to Ethical Dilemmas by Beck, Jeffrey A., Lazer, William, Schmidgall, Raymond

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  10. 10
    Wroe Alderson: father of modern marketing

    Wroe Alderson: father of modern marketing by Shaw, Eric H., Lazer, William, Pirog, Stephen F.

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  11. 11
    Hospitality Sales and Marketing Executives: Job Satisfaction

    Hospitality Sales and Marketing Executives: Job Satisfaction by Beck, Jeffrey A., Lazer, William, Schmidgall, Raymond

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  12. 12
    Marketing Education and the Lexicon of Marketing

    Marketing Education and the Lexicon of Marketing by Lazer, William

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  13. 13
    Marketing's Changing Social Relationships

    Marketing's Changing Social Relationships by Lazer, William

    Published in Journal of marketing
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  14. 14
    Global Marketing Management: At the Dawn of the New Millennium

    Global Marketing Management: At the Dawn of the New Millennium by Lazer, William, Shaw, Eric H.

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  15. 15
    Executive Insights: Changing Dimensions of International Marketing Management—The New Realities

    Executive Insights: Changing Dimensions of International Marketing Management—The New Realities by Lazer, William

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  16. 16
    Executive Insights: Global Marketing Management: At the Dawn of the New Millennium

    Executive Insights: Global Marketing Management: At the Dawn of the New Millennium by Lazer, William, Shaw, Eric H.

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  17. 17
    Changing Dimensions of International Marketing Management: The New Realities

    Changing Dimensions of International Marketing Management: The New Realities by Lazer, William

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  18. 18
    Japanese Marketing: Towards a Better Understanding

    Japanese Marketing: Towards a Better Understanding by Lazer, William, Murata, Shoji, Kosaka, Hiroshi

    Published in Journal of marketing
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  19. 19
    DIMENSIONS OF THE MATURE MARKET

    DIMENSIONS OF THE MATURE MARKET by Lazer, William

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  20. 20
    A 21 st Century Perspective on Executive Marketing Education

    A 21 st Century Perspective on Executive Marketing Education by Lazer, William, Frayer, David J.

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