Search Results - Leppiman, Anu

  • Showing 1 - 2 results of 2
Refine Results
  1. 1
    Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement

    Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement by Rather, Raouf Ahmad, Hollebeek, Linda D., VO‐THANH, Tan, Ramkissoon, Haywantee, Leppiman, Anu, Smith, Dale

    Get full text
    Items that this one cites
    Items that cite this one
    Article
    Save to List
    Saved in:
  2. 2
    Value Creation in Business Services through the Prism of Experience Economy: Conceptualizing Value-in-experience

    Value Creation in Business Services through the Prism of Experience Economy: Conceptualizing Value-in-experience by Kukk, Jana, Leppiman, Anu

    Get full text
    Items that this one cites
    Items that cite this one
    Article
    Save to List
    Saved in:

Search Tools: