Search Results - Magrath, Allan J.

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  1. 1
    Building customer partnerships

    Building customer partnerships by Magrath, Allan J., Hardy, Kenneth G.

    Published in Business horizons
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  2. 2
    Ten ways for manufacturers to improve distribution management

    Ten ways for manufacturers to improve distribution management by Hardy, Kenneth G, Magrath, Allan J

    Published in Business horizons
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  3. 3
    Ten timeless truths about pricing

    Ten timeless truths about pricing by MaGrath, Allan J.

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  4. 4
    Ten Timeless Truths about Pricing

    Ten Timeless Truths about Pricing by MaGrath, Allan J.

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  5. 5
    Marketing's Agenda for the 1990s

    Marketing's Agenda for the 1990s by Magrath, Allan J.

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  6. 6
    Logitech commentary

    Logitech commentary by Magrath, Allan J.

    Published in Planning review
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  7. 7
    Six pathways to marketing innovation

    Six pathways to marketing innovation by Magrath, Allan J.

    Published in Planning review
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  8. 8
    Manufacturer services for distributors

    Manufacturer services for distributors by Magrath, Allan J., Hardy, Kenneth G.

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  9. 9
    The Hidden Clout of Marketing Middlemen

    The Hidden Clout of Marketing Middlemen by Magrath, Allan J.

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  10. 10
    Dealing with Cheating in Distribution

    Dealing with Cheating in Distribution by Hardy, Kenneth G, Magrath, Allan J

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  11. 11
    A Strategic Paradigm for Predicting Manufacturer-Reseller Conflict

    A Strategic Paradigm for Predicting Manufacturer-Reseller Conflict by Magrath, Allan J, Hardy, Kenneth G

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  12. 12
    Selecting sales and distribution channels

    Selecting sales and distribution channels by Magrath, Allan J., Hardy, Kenneth G.

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  13. 13
    Gearing manufacturer support programs to distributors

    Gearing manufacturer support programs to distributors by Magrath, Allan J., Hardy, Kenneth G.

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  14. 14
    Six steps to distribution network design

    Six steps to distribution network design by Magrath, Allan J., Hardy, Kenneth G.

    Published in Business horizons
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  15. 15
    From The Practitioner's Desk: A Comment on "Personal Selling and Sales Management in the New Millennium"

    From The Practitioner's Desk: A Comment on "Personal Selling and Sales Management in the New Millennium" by Magrath, Allan J.

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  16. 16
    Factory salesmen's roles with industrial distributors

    Factory salesmen's roles with industrial distributors by Magrath, Allan J., Hardy, Kenneth G.

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  17. 17
    Working with a unique distribution channel: Contractor-dealers

    Working with a unique distribution channel: Contractor-dealers by Magrath, Allan J., Hardy, Kenneth G.

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  18. 18
    Planning for better channel management

    Planning for better channel management by Hardy, Kenneth G., Magrath, Allan J.

    Published in Long range planning
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  19. 19
    Avoiding the pitfalls in managing distribution channels

    Avoiding the pitfalls in managing distribution channels by Magrath, Allan J., Hardy, Kenneth G.

    Published in Business horizons
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  20. 20
    A Comment on "Personal Selling and Sales Management in the New Millennium"

    A Comment on "Personal Selling and Sales Management in the New Millennium" by Magrath, Allan J.

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