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The effect of uncertainty avoidance on information search, planning, and purchases of international travel vacations
by
Money, R.Bruce
,
Crotts, John C
Published in
Tourism management (1982)
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Word-of-mouth promotion and switching behavior in Japanese and American business-to-business service clients
by
Money, R.Bruce
Published in
Journal of business research
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Purchasing processes and characteristics of industrial service buyers in the U.S. and Japan
by
Roth, Martin S
,
Money, R.Bruce
,
Madden, Thomas J
Published in
Journal of world business : JWB
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The response of the ‘new consumer’ to promotion in the transition economies of the former Soviet Bloc
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Money, R.Bruce
,
Colton, Deborah
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Journal of world business : JWB
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Word-of-mouth referral sources for buyers of international corporate financial services
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Money, R.Bruce
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Journal of world business : JWB
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