Search Results - Moorthy, Janakiraman

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  1. 1
    Effectiveness of using feature films in organizational behavior education: an empirical investigation

    Effectiveness of using feature films in organizational behavior education: an empirical investigation by Moorthy, Janakiraman, Choi, Sheena, Bingi, Prasad

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  2. 2
    Struggling to make ends meet: can consumer financial behaviors improve?

    Struggling to make ends meet: can consumer financial behaviors improve? by Meneau, Lisa K, Moorthy, Janakiraman

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  3. 3
    Buying behaviour of consumers for food products in an emerging economy

    Buying behaviour of consumers for food products in an emerging economy by Ali, Jabir, Kapoor, Sanjeev, Moorthy, Janakiraman

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  4. 4
    Big Data: Prospects and Challenges

    Big Data: Prospects and Challenges by Moorthy, Janakiraman, Lahiri, Rangin, Biswas, Neelanjan, Sanyal, Dipyaman, Ranjan, Jayanthi, Nanath, Krishnadas, Ghosh, Pulak

    Published in Vikalpa
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  5. 5
    Where the twain shall meet? A study of best practices to resolve retailer-supplier acrimony in post-audit recovery of trade promotion dollars

    Where the twain shall meet? A study of best practices to resolve retailer-supplier acrimony in post-audit recovery of trade promotion dollars by Parvatiyar, Atul, Moorthy, Janakiraman, Donthu, Naveen

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  6. 6
    Cross-National Logo Evaluation Analysis: An Individual-Level Approach

    Cross-National Logo Evaluation Analysis: An Individual-Level Approach by van der Lans, Ralf, Cote, Joseph A, Cole, Catherine A, Leong, Siew Meng, Smidts, Ale, Henderson, Pamela W, Bluemelhuber, Christian, Bottomley, Paul A, Doyle, John R, Fedorikhin, Alexander, Moorthy, Janakiraman, Ramaseshan, B, Schmitt, Bernd H

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  7. 7
    A metric for customer lifetime value of credit card customers

    A metric for customer lifetime value of credit card customers by Aeron, Harsha, Bhaskar, Tarun, Sundararajan, Ramasubramanian, Kumar, Ashwani, Moorthy, Janakiraman

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  8. 8
    Data mining framework for customer lifetime value-based segmentation

    Data mining framework for customer lifetime value-based segmentation by Aeron, Harsha, Kumar, Ashwani, Moorthy, Janakiraman

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