Search Results - Oueslati, Khouloud

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  1. 1
    A Bibliometric Analysis on Artificial Intelligence in Marketing: Implications for Scholars and Managers

    A Bibliometric Analysis on Artificial Intelligence in Marketing: Implications for Scholars and Managers by Oueslati, Khouloud, Ayari, Salma

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  2. 2
    Understanding the dynamics of unfollowing behaviour on TikTok: implications for interactive marketing

    Understanding the dynamics of unfollowing behaviour on TikTok: implications for interactive marketing by Ayari, Salma, Nouira, Olfa, Oueslati, Khouloud

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  3. 3
    Exploring the causes to unfollow social media influencers: A qualitative study

    Exploring the causes to unfollow social media influencers: A qualitative study by Ayari, Salma, Oueslati, Khouloud, Ben Yahia, Imène

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  4. 4
    Mining Action Rules for Defect Reduction Planning

    Mining Action Rules for Defect Reduction Planning by Oueslati, Khouloud, Laberge, Gabriel, Lamothe, Maxime, Khomh, Foutse

    Published in arXiv.org
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