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How Social Commerce Characteristics Influence Consumers' Online Impulsive Buying Behavior in Emerging Markets
by
Ngo, Vu Minh
,
Phuoc, Nguyen Cao Lien
,
Phan, Quyen Phu Thi
Published in
International journal of e-business research
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International Journal Of E-Business Research
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Subjects
Business
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Business & Economics
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Buying
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Commerce
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Consumers
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Electronic Commerce
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Emerging Markets
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Impulse Buying
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Impulsive Buying Behavior
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Impulsivity
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Information
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Konsumentenverhalten
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Online-Handel
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Online-Marketing
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Personalization
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Product Selection
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S-R Theory
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Schwellenländer
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Social Commerce
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Social Networks
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Igi Global Gold Open Access E-Journal Collection Copyright 2022
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Business Source Ultimate
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Infosci-Journals (Full Collection)
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Abi/Inform Global
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