Search Results - Sama, Ramzan

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  1. 1
    Impact of Media Advertisements on Consumer Behaviour

    Impact of Media Advertisements on Consumer Behaviour by Sama, Ramzan

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  2. 2
    Determinants of consumer loyalty towards celebrity‐owned restaurants: The mediating role of brand love

    Determinants of consumer loyalty towards celebrity‐owned restaurants: The mediating role of brand love by Trivedi, Jay, Sama, Ramzan

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  3. 3
    The Effect of Influencer Marketing on Consumers' Brand Admiration and Online Purchase Intentions: An Emerging Market Perspective

    The Effect of Influencer Marketing on Consumers' Brand Admiration and Online Purchase Intentions: An Emerging Market Perspective by Trivedi, Jay, Sama, Ramzan

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    Social media influencers: a systematic review using PRISMA

    Social media influencers: a systematic review using PRISMA by Dhingra, Vippa, Keswani, Sarika, Sama, Ramzan, Rafik Noor Mohamed Qureshi, Mohamed

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  5. 5
    Understanding the impact of fashion app emotional attachment on consumer responses: the role of e-servicescape, customer experience and perceived value of online shopping

    Understanding the impact of fashion app emotional attachment on consumer responses: the role of e-servicescape, customer experience and perceived value of online shopping by Patel, Vipul V., Pandit, Richa, Sama, Ramzan

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