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Assessing the Role of Corporate Reputation on Brand Satisfaction: A Study of Chemical Industry
by
Susanti, Vonny
,
Samudro, Andreas
Published in
Corporate reputation review
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The model development of industrial brand loyalty: Assessing the rational and emotional aspects as antecedents of loyalty
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Samudro, Andreas
,
Susanti, Vonny
Published in
Cogent business & management
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Analyzing the customer brand engagement model from the perspective of sellers and buyers in the B2B context
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Susanti, Vonny
,
Samudro, Andreas
Published in
The Journal of business & industrial marketing
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Assessing Antecedents of Loyalty in the Industrial Relationship Model: An Examination of Base Model Constituents and Moderators
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Samudro, Andreas
,
Susanti, Vonny
Published in
Journal of relationship marketing (Binghamton, N.Y.)
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How Commitment, Satisfaction, and Cost Fluctuations Influence Customer Loyalty
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Samudro, Andreas
,
Sumarwan, Ujang
,
Simanjuntak, Megawati
,
Yusuf, Eva Z
Published in
GATR Journal of Management and Marketing Review
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