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Predictors of intention-purchase correspondence and programmed reinforcement levels of specialty brands
by
Marcos Inácio Severo de Almeida
,
Ricardo Limongi França Coelho
,
Rafael Barreiros Porto
,
Jhenyfer Aguiar Santos
Published in
Revista brasileira de marketing
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Preditores da correspondência intenção-compra e dos níveis de reforço programado de marcas de especialidade
by
Almeida, Marcos Inácio Severo de
,
Coelho, Ricardo Limongi França
,
Porto, Rafael Barreiros
,
Santos, Jhenyfer Aguiar
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Revista brasileira de marketing
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Remark. Revista Brasileira De Marketing
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Revista Brasileira De Marketing
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Remark - Revista Brasileira De Marketing
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Purchase Intention
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Behavioral Perspective Model
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Business
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Business & Economics
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Durable Goods
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Intention-Purchase
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Planned Purchase
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Programmed Reinforcement
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Purchasing
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Social Sciences
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