Search Results - Shiu, Edward M.K.

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  1. 1
    The customer-based corporate reputation scale: Replication and short form

    The customer-based corporate reputation scale: Replication and short form by Walsh, Gianfranco, Beatty, Sharon E., Shiu, Edward M.K.

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  2. 2
    Gender differences in low-risk single-occasion drinking: an application of the theory of planned behaviour

    Gender differences in low-risk single-occasion drinking: an application of the theory of planned behaviour by Hassan, Louise M, Shiu, Edward M.K

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  3. 3
    Influence of Nutrition Information on Choice: The Roles of Temptation, Conflict and Self-Control

    Influence of Nutrition Information on Choice: The Roles of Temptation, Conflict and Self-Control by HASSAN, LOUISE M., SHIU, EDWARD M. K., MICHAELIDOU, NINA

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  4. 4
    Modeling Persuasion in Social Advertising: A Study of Responsible Thinking in Antismoking Promotion in Eight Eastern EU (European Union) Member States

    Modeling Persuasion in Social Advertising: A Study of Responsible Thinking in Antismoking Promotion in Eight Eastern EU (European Union) Member States by Hassan, Louise M., Walsh, Gianfranco, Shiu, Edward M.K., Hastings, Gerard, Harris, Fiona

    Published in Journal of advertising
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  5. 5
    Enacting risk reduction: an examination of the volitional stages of smoking cessation within Scotland

    Enacting risk reduction: an examination of the volitional stages of smoking cessation within Scotland by Thomson, Jennifer A, Hassan, Louise M, Shiu, Edward M.K, Shaw, Deirdre

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  6. 6
    Consumer uncertainty, revisited

    Consumer uncertainty, revisited by Shiu, Edward M.K., Walsh, Gianfranco, Hassan, Louise M., Shaw, Deirdre

    Published in Psychology & marketing
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  7. 7
    Responsibility in advertising

    Responsibility in advertising by Polonsky, Michael J, Hyman, Michael R, Hassan, Louise M, Walsh, Gianfranco, Shiu, Edward M.K., Hastings, Gerard, Harris, Fiona, Shanahan, Kevin J, Hopkins, Christopher D, Torres, Ivonne M, Sierra, Jeremy J, Heiser, Robert S, Nan, Xiaoli, Heo, Kwangjun, Shabbir, Haseeb, Thwaites, Des, Mallinckrodt, Victoria, Mizerski, Dick, Eagle, Lynne, An, Soontae, Bergen, Lori, Dolnicar, Sara, Jordaan, Yolanda

    Published in Journal of advertising
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