Search Results - Steffes, Erin M.

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  1. 1
    Social ties and online word of mouth

    Social ties and online word of mouth by Steffes, Erin M., Burgee, Lawrence E.

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  2. 2
    Acquisition, affinity and rewards: Do they stay or do they go?

    Acquisition, affinity and rewards: Do they stay or do they go? by M. Steffes, Erin, Murthi, B P S, Rao, Ram C

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  3. 3
    Edutainment with Videos and its Positive Effect on Long Term Memory

    Edutainment with Videos and its Positive Effect on Long Term Memory by Steffes, Erin M

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  4. 4
    Why are some modes of acquisition more profitable? A study of the credit card industry

    Why are some modes of acquisition more profitable? A study of the credit card industry by Steffes, Erin M, Murthi, B P S, Rao, Ram C

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    What price loyalty? A fresh look at loyalty programs in the credit card industry

    What price loyalty? A fresh look at loyalty programs in the credit card industry by Murthi, B P S, Steffes, Erin M, Rasheed, Abdul A

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  6. 6
    The Reliability of Crowdsource Grading in a Creative Marketing Project Context

    The Reliability of Crowdsource Grading in a Creative Marketing Project Context by Duverger, Philippe, Steffes, Erin M

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