Search Results - Theodoridis, Prokopis K.

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  1. 1
    Predicting Online Shopping Behavior: Using Machine Learning and Google Analytics to Classify User Engagement

    Predicting Online Shopping Behavior: Using Machine Learning and Google Analytics to Classify User Engagement by Gkikas, Dimitris C, Theodoridis, Prokopis K

    Published in Applied sciences
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  2. 2
    Finding Good Attribute Subsets for Improved Decision Trees Using a Genetic Algorithm Wrapper; a Supervised Learning Application in the Food Business Sector for Wine Type Classification

    Finding Good Attribute Subsets for Improved Decision Trees Using a Genetic Algorithm Wrapper; a Supervised Learning Application in the Food Business Sector for Wine Type Classifica... by Gkikas, Dimitris C., Theodoridis, Prokopis K., Theodoridis, Theodoros, Gkikas, Marios C.

    Published in Informatics (Basel)
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  3. 3
    Enhanced Marketing Decision Making for Consumer Behaviour Classification Using Binary Decision Trees and a Genetic Algorithm Wrapper

    Enhanced Marketing Decision Making for Consumer Behaviour Classification Using Binary Decision Trees and a Genetic Algorithm Wrapper by Gkikas, Dimitris C., Theodoridis, Prokopis K., Beligiannis, Grigorios N.

    Published in Informatics (Basel)
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  4. 4
    How do text characteristics impact user engagement in social media posts: Modeling content readability, length, and hashtags number in Facebook

    How do text characteristics impact user engagement in social media posts: Modeling content readability, length, and hashtags number in Facebook by Gkikas, Dimitris C, Tzafilkou, Katerina, Theodoridis, Prokopis K, Garmpis, Aristogiannis, Gkikas, Marios C

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  5. 5
    Food waste during Covid- 19 lockdown period and consumer behaviour – The case of Greece

    Food waste during Covid- 19 lockdown period and consumer behaviour – The case of Greece by Theodoridis, Prokopis K., Zacharatos, Theofanis V.

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  6. 6
    Internal marketing impact on business performance in a retail context

    Internal marketing impact on business performance in a retail context by Panigyrakis, George G, Theodoridis, Prokopis K

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  7. 7
    Store image attributes and customer satisfaction across different customer profiles within the supermarket sector in Greece

    Store image attributes and customer satisfaction across different customer profiles within the supermarket sector in Greece by Theodoridis, Prokopis K, Chatzipanagiotou, Kalliopi C

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  8. 8
    Market orientation and performance: An empirical investigation in the retail industry in Greece

    Market orientation and performance: An empirical investigation in the retail industry in Greece by Panigyrakis, George G., Theodoridis, Prokopis K.

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  9. 9
    Male and female attitudes towards stereotypical advertisements: a paired country investigation

    Male and female attitudes towards stereotypical advertisements: a paired country investigation by Theodoridis, Prokopis K., Kyrousi, Antigone G., Zotou, Athina Y., Panigyrakis, George G.

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  10. 10
    All customers are not treated equally: Financial exclusion in isolated Greek islands

    All customers are not treated equally: Financial exclusion in isolated Greek islands by Panigyrakis, George G, Theodoridis, Prokopis K, Veloutsou, Cleopatra A

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