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An open AI roundup: What marketers are saying about ChatGPT

ChatGPT is a hot topic in the academy, mostly related to cheating and plagiarism. But this AI tool is also sparking conversations in college and university marketing and communications offices.

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Bibliographic Details
Published in:Dean & provost 2023-07, Vol.24 (11), p.5-8
Main Author: Talarico, Donna
Format: Article
Language:English
Online Access:Get full text
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Description
Summary:ChatGPT is a hot topic in the academy, mostly related to cheating and plagiarism. But this AI tool is also sparking conversations in college and university marketing and communications offices.
ISSN:1527-6562
1943-7587
DOI:10.1002/dap.31219