The drowned and the saved: the determinants of success in the Italian temporary art and cultural exhibitions market

This paper develops an empirical analysis of the determinants of the length of temporary art and cultural exhibitions. Using a sample of 659 exhibitions that took place in Italy in the period 2001–2010, a generalized linear model with a logit link and the binomial family was estimated. We also focus...

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Bibliographic Details
Published in:Journal of cultural economics 2018-05, Vol.42 (2), p.201-211
Main Authors: Scorcu, A. E., Zanola, R.
Format: Article
Language:English
Subjects:
Arts
Cultural Economics
Economic Policy
Economics
Economics and Finance
Microeconomics
Music
ORIGINAL ARTICLE
Regional and Cultural Studies
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Summary:This paper develops an empirical analysis of the determinants of the length of temporary art and cultural exhibitions. Using a sample of 659 exhibitions that took place in Italy in the period 2001–2010, a generalized linear model with a logit link and the binomial family was estimated. We also focus on the subsample of prolonged exhibitions, using a logistic accelerated failure time model. The empirical evidence supports the relevance of the subject, location and timing of the exhibition on duration; however, differences in the estimated impact of explanatory variables seem to suggest alternative marketing strategies for prolonged exhibitions.
ISSN:0885-2545
1573-6997
DOI:10.1007/s10824-017-9297-x