The sharing economy: A comprehensive business model framework

• Published in: Journal of cleaner production 2019-03, Vol.213, p.320-331
• Main Authors: Ritter, M., Schanz, H.
• Format: Article
• Language: English
• Subjects: Business model; Business model innovation; Sharing economy; Value capture; Value creation; Value proposition
• ISSN: 0959-6526; 1879-1786
• DOI: 10.1016/j.jclepro.2018.12.154

The sharing economy is seen as an important building block for transitions to sustainability. Although the sharing economy concept is widely used, comprehension varies about what makes a sharing economy business model. This study aims to review and categorize the field of sharing economy business model research, by reviewing the fundamentals of the concept of sharing and feeding them back into the business model literature. A comprehensive framework of business model categories is proposed, distinguishing four market segments of the sharing economy: Singular Transaction Models, Subscription-Based Models, Commission-Based Platforms and Unlimited Platforms. The study's framework is grounded in an analysis of sharing economy fundamentals and business model literature, contributing to a better understanding of the potentials of sharing economy for sustainability transitions and the implementation of business model innovations. [Display omitted] •The literature on sharing economy business models is abundant though fragmented.•This research reviews the literature on sharing economy business models.•Analyze sharing literature through Value Proposition, Value Creation, Value Capture.•This work proposes a comprehensive framework of sharing economy business models.•Present four market segments, covering all business models of sharing economies.