The Future of Physical Stores: Creating Reasons for Customers to Visit

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Bibliographic Details
Published in:Journal of retailing 2023-12, Vol.99 (4), p.532-546
Main Authors: Breugelmans, Els, Altenburg, Lina, Lehmkuhle, Felix, Krafft, Manfred, Lamey, Lien, Roggeveen, Anne L.
Format: Article
Language:English
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ISSN:0022-4359
DOI:10.1016/j.jretai.2023.10.005