Organizational identity and network identification: relating within and beyond imaginary boundaries

This paper focuses on identity and identification on a network level of analysis. Perceptions of competition and cooperation in relationships arising from such an approach are explored, and the concept of network identification is introduced, with an explicit focus on boundaries that are activated,...

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Bibliographic Details
Published in:Scandinavian journal of management 2004, Vol.20 (1), p.53-73
Main Authors: Huemer, Lars, Becerra, Manuel, Lunnan, Randi
Format: Article
Language:English
Subjects:
Competition
Cooperation
Identification
Identity
Networks
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Summary:This paper focuses on identity and identification on a network level of analysis. Perceptions of competition and cooperation in relationships arising from such an approach are explored, and the concept of network identification is introduced, with an explicit focus on boundaries that are activated, questioned and moved. At a network level of analysis it is less obvious who are competitors and who are not. In general the approach encourages an enhanced awareness of interdependence and embeddedness, which in turn promotes a more comprehensive sense of belonging and a new perception of goal compatibility. It is suggested that the focus on competition in the terminology of the contemporary business discourse need to be paired with a perception of relations as involving a sense of shared destiny.
ISSN:0956-5221
1873-3387
DOI:10.1016/j.scaman.2004.05.003