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Papers: Databasing the shopper's mind: Approaches to a ‘mind genomics’

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Bibliographic Details
Published in:Journal of database marketing & customer strategy management 2006-01, Vol.13 (2), p.144-155
Main Authors: Moskowitz, Moskowitz R, Ashman, Hollis, Minkus-McKenna, Dorothy, Rabino, Samuel, Beckley, Jacqueline H
Format: Article
Language:English
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ISSN:1741-2447
1741-2447
DOI:10.1057/palgrave.dbm.3240291