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Citizens’ deprecating behaviour: dragging down the nation branding efforts in developing countries—opinions of selected stakeholders in Zimbabwe

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Bibliographic Details
Published in:Place branding and public diplomacy 2024-08
Main Authors: Chokera, Fainos, Mudzimba, Edward, Masengu, Reason, Mashingaidze, Mugove
Format: Article
Language:English
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Online Access:Get full text
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ISSN:1751-8040
1751-8059
DOI:10.1057/s41254-024-00361-6