Communicator Credibility and Communication Discrepancy as Determinants of Opinion Change

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Bibliographic Details
Published in:The Journal of social psychology 1964-10, Vol.64 (1), p.65-76
Main Author: Choo, Tong-He
Format: Article
Language:English
Subjects:
Attitude
Communication
Credibility
Decision Making
Humans
Indexing in process
Lung Neoplasms
Neoplasms - etiology
Old Medline
Psychology
Smoking
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ISSN:0022-4545
1940-1183
DOI:10.1080/00224545.1964.9919544