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Reaching Consumers Through Effective Health Messages: A Public Health Imperative

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Bibliographic Details
Published in:Journal of advertising 2015-04, Vol.44 (2), p.85-87
Main Authors: Royne, Marla B., Levy, Marian
Format: Article
Language:English
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ISSN:0091-3367
1557-7805
DOI:10.1080/00913367.2015.1019249