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Direct, indirect and mediation effects of consumer ethnocentrism on the willingness to pay premium price for locally produced honey
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Published in: | Journal of international food & agribusiness marketing 2024-03, p.1-30 |
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Main Authors: | , , , |
Format: | Article |
Language: | English |
Citations: | Items that this one cites |
Online Access: | Get full text |
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Summary: | |
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ISSN: | 0897-4438 1528-6983 |
DOI: | 10.1080/08974438.2024.2321861 |