Heritage Tourism in Singapore Chinatown: A Perceived Value Approach to Authenticity and Satisfaction

This study examines object-based and existential authenticity using a multidimensional approach to perceived value. The effects of value perceptions on satisfaction are also examined. Data was collected from tourists at the Singapore Chinatown heritage precinct. The findings revealed that object-bas...

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Bibliographic Details
Published in:Journal of travel & tourism marketing 2016-09, Vol.33 (7), p.981-998
Main Authors: Lee, Sean, Phau, Ian, Hughes, Michael, Li, Yu Feng, Quintal, Vanessa
Format: Article
Language:English
Subjects:
Authenticity
Cultural heritage
Customer satisfaction
existential authenticity
heritage precinct
Heritage tourism
Market strategy
object-based authenticity
perceived value framework
Studies
Sustainable development
Tourism
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Summary:This study examines object-based and existential authenticity using a multidimensional approach to perceived value. The effects of value perceptions on satisfaction are also examined. Data was collected from tourists at the Singapore Chinatown heritage precinct. The findings revealed that object-based authenticity, existential authenticity, and perceived monetary value positively influenced overall perceived value and subsequently, satisfaction. This paper provides researchers with a theoretical framework of authenticity and perceived value for future empirical studies in the heritage tourism context. It also provides insight into how destination marketers and policy makers can develop effective and sustainable strategies for heritage destinations.
ISSN:1054-8408
1540-7306
DOI:10.1080/10548408.2015.1075459