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Menu Labeling Responsive to Consumer Concerns and Shows Promise for Changing Patron Purchases

This study evaluated a calorie labeling intervention in Kaiser Permanente Hospital cafeterias. Three cafeteria conditions were no labeling; calorie and nutrient labeling on posters only; posters plus point-of-purchase menu board calorie labeling. More respondents noticed calorie information at poste...

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Published in:Journal of hunger & environmental nutrition 2011-04, Vol.6 (2), p.166-178
Main Authors: Webb, Karen L, Solomon, Loel S, Sanders, Jan, Akiyama, Carol, Crawford, Patricia B
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Language:English
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container_title Journal of hunger & environmental nutrition
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creator Webb, Karen L
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description This study evaluated a calorie labeling intervention in Kaiser Permanente Hospital cafeterias. Three cafeteria conditions were no labeling; calorie and nutrient labeling on posters only; posters plus point-of-purchase menu board calorie labeling. More respondents noticed calorie information at poster plus menu board sites than at poster-only sites (P < 0.05). Over 80% of patrons supported provision of calorie information. There was a significant increase in purchases of lower calorie side dishes (P < 0.0001) and snacks (P = 0.006) at the menu board site, compared with the no-labeling site. These findings support the premise that menu labeling can be useful in worksite wellness initiatives.
doi_str_mv 10.1080/19320248.2011.576210
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source Taylor and Francis:Jisc Collections:Taylor and Francis Read and Publish Agreement 2024-2025:Science and Technology Collection (Reading list)
subjects cafeteria patrons
cafeterias
calorie labeling
effectiveness evaluations
food environments
menu boards
menu labeling
nutrition intervention in worksites
nutrition labeling
snacks
title Menu Labeling Responsive to Consumer Concerns and Shows Promise for Changing Patron Purchases
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