The nexus of community perception on turning idyllic Panchor town into a future river tourism destination

Panchor town on the Muar River would be ideal for river tourism due to its scenic beauty and peaceful atmosphere. In proposing the town as a future river tourism destination, this paper examines the relationship between residents' perceptions of river-based tourism development and their attachm...

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Bibliographic Details
Published in:Cogent social sciences 2023-12, Vol.9 (2)
Main Authors: Saad, Mazni, Husin, Nor Azilah, Rosman, Siti Nur Hidayah, Husain, Rosita, Abdul Latif @ Bapoo, Lilisuriani
Format: Article
Language:English
Subjects:
Beauty
Community
Community support
Ecotourism
Intrinsic motivation
Perceptions
pre-tourism development
river-based tourism
Rivers
Rural areas
Social sciences
Sustainability
Tourism
Tourism development
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Summary:Panchor town on the Muar River would be ideal for river tourism due to its scenic beauty and peaceful atmosphere. In proposing the town as a future river tourism destination, this paper examines the relationship between residents' perceptions of river-based tourism development and their attachment to the place, their intrinsic motivation and their knowledge of tourism. This study focuses on Panchor residents' perceptions via a survey at a pre-tourism development stage. The data were then analyzed using SmartPLS 4. The findings indicate three factors were positively related and significantly influenced the residents' perception of river-based tourism development with a high R-square value, indicating a more reliable and trustworthy result. The relevant authorities should consider getting the community aware of the potential benefits and sustainability of a tourism development plan through careful planning and evaluating the community's needs and resources.
ISSN:2331-1886
2331-1886
DOI:10.1080/23311886.2023.2253021