Innovation conviction, innovation mindset and innovation creed as precursors for the need for achievement and women's entrepreneurial success in South Africa: entrepreneurial education as a moderator

PurposeThis study aims to determine the impact of innovation conviction, innovation mindset and innovation creed on the need for achievement and the success of women entrepreneurs. The study also investigates the impact of entrepreneurial education in moderating the relationship between the need for...

Full description

Saved in:
Bibliographic Details
Published in:European journal of innovation management 2024-04, Vol.27 (4), p.1225-1248
Main Authors: Maziriri, Eugine Tafadzwa, Nyagadza, Brighton, Chuchu, Tinashe
Format: Article
Language:English
Subjects:
Business administration
Developing countries
Education
Entrepreneurs
Entrepreneurship
Entrepreneurship education
Females
Information society
Innovations
LDCs
Small & medium sized enterprises-SME
Small business
Strategic management
Success
Women
Citations: Items that this one cites
Items that cite this one
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:PurposeThis study aims to determine the impact of innovation conviction, innovation mindset and innovation creed on the need for achievement and the success of women entrepreneurs. The study also investigates the impact of entrepreneurial education in moderating the relationship between the need for achievement and women’s entrepreneurial success.Design/methodology/approachThe study used a structured questionnaire and a quantitative research design. Data were gathered from 304 women entrepreneurs in South Africa’s Gauteng province. The data were analysed using smart partial least squares.FindingsThe results showed that innovation conviction, innovation mindset and innovation creed have positive and significant impacts on the need for achievement. It was also discovered that the need for achievement and entrepreneurial education have a positive and significant impact on women's entrepreneurial success. Moreover, the results showed that entrepreneurial education had a positive and significant moderating effect on the nexus between the need for achievement and women's entrepreneurial success.Practical implicationsBy comprehensively examining the impact of innovation conviction, innovation mindset and innovation creed on the need for achievement and women's entrepreneurial success, this study has valuable implications for academics.Originality/valueThis research will add to the corpus of information on women's entrepreneurship and small business management in Africa, which is generally overlooked by academics in developing countries.
ISSN:1460-1060
1758-7115
DOI:10.1108/EJIM-03-2022-0156