Online review based IPA and IPCA: the case of Korean mobile banking apps

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Bibliographic Details
Published in:International journal of bank marketing 2024-11
Main Authors: Kim, Sohui, Ryu, Min Ho
Format: Article
Language:English
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Online Access:Get full text
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ISSN:0265-2323
1758-5937
DOI:10.1108/IJBM-03-2024-0136