Back to the table: how omnichannel social media marketing returns customers to restaurant locations

Saved in:
Bibliographic Details
Published in:International journal of contemporary hospitality management 2024-12
Main Authors: Suttikun, Chompoonut, Mahasuweerachai, Patcharaporn, Bicksler, William Hamilton
Format: Article
Language:English
Citations: Items that this one cites
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:
ISSN:0959-6119
1757-1049
DOI:10.1108/IJCHM-06-2024-0829