Enhancing new service development effectiveness: the role of customer participation and the moderating effects of empowerment and satisfaction

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Bibliographic Details
Published in:International journal of productivity and performance management 2024-09
Main Authors: Kamali, Mehran, Zarea, Hadi, Parackal, Mathew, Su, Zhan
Format: Article
Language:English
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Online Access:Get full text
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ISSN:1741-0401
DOI:10.1108/IJPPM-11-2022-0596