Social, local and mobile commerce practices in omni-channel retailing: Insights from Germany and Turkey

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Bibliographic Details
Published in:International journal of retail & distribution management 2017-01, Vol.45 (7/8), p.711-729
Main Authors: Yumurtacı Hüseyinoğlu, Işık Özge, Galipoğlu, Erdem, Kotzab, Herbert
Format: Article
Language:English
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ISSN:0959-0552
DOI:10.1108/IJRDM-09-2016-0151