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“Selling” Europe on free enterprise: Advertising, business and the US State Department in the late 1940s
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Published in: | Journal of historical research in marketing 2016-02, Vol.8 (1), p.44-64 |
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Main Author: | |
Format: | Article |
Language: | English |
Citations: | Items that this one cites |
Online Access: | Get full text |
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ISSN: | 1755-750X |
DOI: | 10.1108/JHRM-07-2015-0024 |