Application of an approach integrating the Kano model and the fuzzy systems theory: a strategic analysis of consumer satisfaction scores

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Bibliographic Details
Published in:TQM journal 2024-07
Main Authors: Albuquerque, Andre, Becerra, Claudia, Melo, Fagner José Coutinho de, Medeiros, Denise Dumke de
Format: Article
Language:English
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ISSN:1754-2731
DOI:10.1108/TQM-01-2024-0027