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Americans’ Support for NASA’s James Webb Space Telescope: Effects of Traditional Texts Compared to Interactive Media
This study tested responses to traditional or interactive material about NASA’s James Webb Space Telescope (JWST) project. A total of 660 participants were divided into three groups: a science guide group that viewed an online PDF, an interactive group that viewed a YouTube video and FlyBy simulatio...
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Published in: | Science communication 2016-10, Vol.38 (5), p.601-625 |
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Main Authors: | , , |
Format: | Article |
Language: | English |
Citations: | Items that this one cites |
Online Access: | Get full text |
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Summary: | This study tested responses to traditional or interactive material about NASA’s James Webb Space Telescope (JWST) project. A total of 660 participants were divided into three groups: a science guide group that viewed an online PDF, an interactive group that viewed a YouTube video and FlyBy simulation, and a control group that received no supporting texts about JWST. Interactive media outperformed traditional texts in increasing levels of support for JWST construction. However, the traditional text and interactive media showed no difference in other measures of support for JWST construction. No texts increased support for NASA funding or prompted participant advocacy. |
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ISSN: | 1075-5470 1552-8545 |
DOI: | 10.1177/1075547016663001 |