Students as Facilitators in the Internationalization of Small Business

This paper reports on a Canadian MBA program which features students assisting small business owners considering expansion into Mexico. The program includes country and market analyses for the company as well as an actual site visit by the student to the Mexican market. The experience is evaluated f...

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Bibliographic Details
Published in:Journal of teaching in international business 1998-05, Vol.9 (4), p.1-20
Main Authors: Munro, Hugh J., Preece, Stephen B.
Format: Article
Language:English
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Summary:This paper reports on a Canadian MBA program which features students assisting small business owners considering expansion into Mexico. The program includes country and market analyses for the company as well as an actual site visit by the student to the Mexican market. The experience is evaluated from the prospective of the student, the business owner, and the academic administrators. Data collection methods include both mail-out survey and focus group formats.
ISSN:0897-5930
1528-6991
DOI:10.1300/J066v09n04_01