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Philosophie des Ökonomischen Menschenbilds

Since Adam Smith, the “homo oeconomicus” is the behavioural model in economics. Commonly this model characterizes a selfish individual, a kind of ruthless type, whose greed for profit seems to take precedence over moral values. Already 100 years ago, Max Weber provided a modernization of the model c...

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Bibliographic Details
Published in:Revista portuguesa de filosofia 2020-07, Vol.76 (2/3), p.1161-1186
Main Author: HERZOG, BODO
Format: Article
Language:eng ; fre
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Summary:Since Adam Smith, the “homo oeconomicus” is the behavioural model in economics. Commonly this model characterizes a selfish individual, a kind of ruthless type, whose greed for profit seems to take precedence over moral values. Already 100 years ago, Max Weber provided a modernization of the model concerning the methodological individualism. Recent research in cognitive sciences reveals a further modernization of this standard model in economics. Neuro-economics, a highly interdisciplinary research field, is building a new behavioural consensus. This article examines the new properties of the “neuro-homo oeconomicus”. We show that the new behavioural model is rather similar to the long-standing economic prototype. To that extent, the neuro-model is more hype than hope. In principle, this article considers an ancient philosophical question about the nature of humans in general.
ISSN:0870-5283
2183-461X
DOI:10.17990/RPF/2020_76_2_1161