The Decision Making Unit In The Choice Of A Long-Term Health Care Facility

As the size of the elderly market increases, so does the need to understand the decision making process for selecting long-term health care (LTHC) facilities. This study describes the membership and relative degree of influence of specific participants in the decision making unit (DMU) as well as th...

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Bibliographic Details
Published in:Journal of applied business research 2011-09, Vol.10 (2), p.63
Main Authors: Gilbert, Faye W., Tudor, R. Keith, Paolillo, Joseph G. P.
Format: Article
Language:English
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Summary:As the size of the elderly market increases, so does the need to understand the decision making process for selecting long-term health care (LTHC) facilities. This study describes the membership and relative degree of influence of specific participants in the decision making unit (DMU) as well as the situational effects of time, prompt and stage of decision making on the size, composition and influence of CMU participants.
ISSN:0892-7626
2157-8834
DOI:10.19030/jabr.v10i2.5939