Emotional Appeals are used in Social Advertising: Content Analysis on Turkish Case

Saved in:
Bibliographic Details
Published in:Online journal of communication and media technologies 2013-07, Vol.3 (3)
Main Authors: Yilmaz, Rasime Ayhan, Ozturk, Mesude Canan
Format: Article
Language:English
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:
ISSN:1986-3497
1986-3497
DOI:10.29333/ojcmt/2435