Strategic Communication Management in Business, Developmental and Public Sectors. A Comparative Study

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Bibliographic Details
Published in:Palabra-Clave 2012-04, Vol.15 (1), p.128-159
Main Authors: Preciado-Hoyos, Angela, Guzmán-Ramírez, Haydé
Format: Article
Language:eng ; spa
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ISSN:0122-8285
2027-534X
DOI:10.5294/pacla.2012.15.1.6