Digital Technologies and Selective Exposure: How Choice and Filter Bubbles Shape News Media Exposure

This paper analyzes the role of different origins to news media in selective exposure. We rely on a unique web-tracking online dataset from Spain to identify points of access to news outlets and study the influence of direct navigation and news-referred platforms (i.e., from Facebook and Google) on...

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Bibliographic Details
Published in:The international journal of press/politics 2019-10, Vol.24 (4), p.465-486
Main Authors: Cardenal, Ana S., Aguilar-Paredes, Carlos, Galais, Carol, Pérez-Montoro, Mario
Format: Article
Language:English
Subjects:
Digital media
Internet
Mass media effects
Mass media images
Mitjans de comunicació digitals
News media
Search engines
Social media
Social networks
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Summary:This paper analyzes the role of different origins to news media in selective exposure. We rely on a unique web-tracking online dataset from Spain to identify points of access to news outlets and study the influence of direct navigation and news-referred platforms (i.e., from Facebook and Google) on selective exposure. We also explore cross-level interactions between origins to news and political interest and ideology. We find that direct navigation increases selective exposure while Google reduces it. We also find that the relationship between origins to news and selective exposure is strongly moderated by ideology, suggesting that search engines and social media are not content neutral. Our findings suggest a rather complex picture regarding selective exposure online.
ISSN:1940-1612
1940-1620
DOI:10.1177/1940161219862988